ilaria's favourite quotations

Bramo assai, poco spero e nulla chiedo.

Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while.

In every job that must be done, there is an element of fun.

Work only for people you like. A sense of commonality is essential. Without that, disaster.

Ich glaube mehr an Märchen als an Zeitungen.

Repeating easy tasks again and again gets you not very far. Attacking only steep cliffs where no progress is made isn’t particularly effective either. No, the best path is an endless series of difficult (but achievable) hills.

[If] people are made safer, more comfortable, more eager to purchase, more efficient, or just happier, the designer has succeeded.

Man muss ebenso denken können in Farben, in Formen, wie man denken kann in Begriffen, in Gedanken.

Poche esperienze sono più esaltanti del primo tuffo in una città nuova.

Non sono una collezionista, sono un museo.